Sure-Fire Moves leading Personal Fulfillment in Writing!

Hio folks, today I would like to emphasize on the integrative reality of book exposure in the world wide web, as well as the physical space. Many of you might have been witnesses of articles, podcasts, social networks, companies, marketing, but you may still have questions if combined with my expertise: What kind of writer would I like to be? First of all, I would like to emphasize in entertainment and screenwriting, even though necessary variety in creative writing won't affect future decisions. Publishing a book in Amazon, Walmart, Apple iTunes and other high profile companies, makes the book be exposed within millions of other books, of writers that have the same or greater expectations and of networks related with the staggering reality of 'brutal' competition. That's why it's essential to think strategically.

Now that actually the first circle of book promotions has rather been completed and I have been familiar of reading the guide and the walkthrough of PitchRate company, a PR firm, I would like to stretch the importance of future collaboration with more companies. Abroad and when I say abroad I mean outside Greece, there have been companies specializing in PR for Writers. Some of them indeed, are highly familiar with the entertainment industry. PR for published writers may incorporate a lot of things beyond a simple campaign. Clients of such companies create media placements in world renowned media outlets such as CNN, Wall Street Journal, Oprah Winfrey, LA Times, NY Times, Variety, Huffington Post, BBC, The Guardian, only to name a few. 

 

Won opportunities may mean smaller, medium or great players who exhibit side benefits in terms of their credibility and testimonials and furthermore, actual proofs in terms of how much renowned they are.

Although there are not sure fire guarantees in terms of what media you'll land with a campaign, there can't be clients without media placements for which I have a tremendous strong point that will amplify the probability of success. Becoming attractive for the media incorporates a lot of small, bigger and great factors and qualifications that can't be solved with articles in social media, but rather with a packet of capabilities, resume and character attributes. So far there has been the case of 2 published projects that I have managed to portray in this article. PR companies on the other hand would require fees that depend on the campaign, the outreach and the project. Even though this shall also be the concern of the completion of future creative writing projects by myself, times require strategic thinking that could possibly lead in global recognition.

 

So what could be better besides enjoying the attraction of world renowned professionals, together with the company of nice books? For those of you that would like to have a taste of my creativity, below I display the network of IAN, The Independent Authors Network, that has recently been activated to portray my work and some of the markets that display my drama and my fairytale! Here it is: bit.ly/39chSSQ

 

If you're truly interested to find out about my books and have perhaps a similar taste in reading, web search won't disappoint you! Have a great time! 

On Digital Business!

 

Today I wanna emphasize on the nature of digital business, one of my major concerns with the coming of the New Year! To get money from the internet, your space and not somebody else's space, you need traffic. Traffic is being acquired usually by SEO (Search Engine Optimization) and usually monetized with an ad type. Let's say though I am a food blogger. What happens if I make an article in my food blog worrying about quantum physics? Probably this is not a good correlation to be promoted. SEO and network promotion implies that we have reached a sense of identity that won't change over the long term. 

 

If identity does not exist, it's an experiment... Some of you that may have seen my profile you may have noticed my portfolio. A collection of several blogs as a matter of fact! Managing 10 sites for example as an individual and team network, could probably mean I will be psychologically exhausted in making articles if for example I am getting paid for creating sponsored content. The above argument is strengthened for someone that for example has a New Year Goal of reading 10 books or travel for multiple reasons. It means we should completely facilitate the strategic business model as it is necessary to be able to leave it and..., STILL get value.

 

Sponsored content though is an advantage for lower traffic as there is a significant fee per item much higher than the ad click fee. Having attended a content marketing meetup I learned from international experts that 50% of all global published content gets lower than 50 visits per item and that's true for a lot of networks probably not SEO optimized. To get to the other side and win at the game of numbers you better have to toss a coin! All it means is that to invest in display advertising and direct affiliate is better for my numerous pages if being SEO optimized in the future as I will not be responsible for anything except supervising the ad platform. 

 

Page from page differs. Projects though that I am still interested as a creator, include Theme Tales, my Writer's page entitled Maker's Dust, Writer's PlayBook that is my social networking forum, etc... The above seminar metric condemns though people with early thoughts on how to make money if also correlated with the above. That's their mind and it's usually brainwashing on wealth. Nevertheless, diversifying numerous sites simply suggest to facilitate the business network and the types of monetization, that if having to be done multiple times we won't get trapped in time management. Some processes are manual, some others not.

 

Conclusively to create an impressive and dynamic environment in social networking that can fit economies of scale in the future, is an initiative that goes much far than mere monetization, we're talking about social networks and individuals and can be effective as a business by the selected few that completely know where they're getting into, knowing when something begins and when it ends...! Have a great time!

Transformational Leadership, Literature & Cinema!

 

It's true that 'Transformational Leadership' can be 'Joker' for many things...! Perhaps some of you may have understood so far not only the power of storytelling but 'data storytelling', that makes a connection between social networking and content (to be successful). Everything that happens in businesses, politics, arts, internal and external environments, institutions, or simply what happens to us, to a case or to someone else, can be explained by reading it as a story. Good storytelling techniques are the norm for everything including management and leadership. Explaining missions and visions, decision making, the obsession of management people on the definition of things, risks, etc, can be articulated with pen and paper. That's why there's strong correlation between leadership and literature, enhanced by the mean of audio-visual content suggesting that cinematographic metaphors can also play a part in storytelling if expressed by words. It's all about what goes in and out of a script stretching the importance of strong and robust vocabulary. Hence, transformational leadership can just prove that the leader's storytelling arsenal and talent, are on a good pathway even if he can't foresee everything yet. It's all about storytelling that reaches a leading paradigm. Nevertheless it's also a subject of the rule that "one size doesn't fit all"...

Venture Capitalists...!

Venture capital (VC) is a form of private equity financing that is provided by venture capital firms or funds to startups, early-stage, and emerging companies that have been deemed to have high growth potential or which have demonstrated high growth (in terms of number of employees, annual revenue, scale of operations, etc). Venture capital firms or funds invest in these early-stage companies in exchange for equity, or an ownership stake. Venture capitalists take on the risk of financing risky start-ups in the hopes that some of the firms they support will become successful. Because startups face high uncertainty, VC investments have high rates of failure. The start-ups are usually based on an innovative technology or business model and they are usually from the high technology industries, such as information technology (IT), clean technology or biotechnology.

The typical venture capital investment occurs after an initial "seed funding" round. The first round of institutional venture capital to fund growth is called the Series A round. Venture capitalists provide this financing in the interest of generating a return through an eventual "exit" event, such as the company selling shares to the public for the first time in an initial public offering (IPO) or doing a merger and acquisition (also known as a "trade sale") of the company. Alternatively, an exit may come about via the private equity secondary market.

In addition to angel investing, equity crowdfunding and other seed funding options, venture capital is attractive for new companies with limited operating history that are too small to raise capital in the public markets and have not reached the point where they are able to secure a bank loan or complete a debt offering. In exchange for the high risk that venture capitalists assume by investing in smaller and early-stage companies, venture capitalists usually get significant control over company decisions, in addition to a significant portion of the companies' ownership (and consequently value). Start-ups like Uber, Airbnb, Flipkart, Xiaomi & Didi Chuxing are highly valued startups, commonly known as unicorns, where venture capitalists contribute more than financing to these early-stage firms; they also often provide strategic advice to the firm's executives on its business model and marketing strategies.

Venture capital is also a way in which the private and public sectors can construct an institution that systematically creates business networks for the new firms and industries so that they can progress and develop. This institution helps identify promising new firms and provide them with finance, technical expertise, mentoring, talent acquisition, strategic partnership, marketing "know-how", and business models. Once integrated into the business network, these firms are more likely to succeed, as they become "nodes" in the search networks for designing and building products in their domain. However, venture capitalists' decisions are often biased, exhibiting for instance overconfidence and illusion of control, much like entrepreneurial decisions in general.

Source Wikipedia

Business Angels & Angel Investors...!

An angel investor (also known as a business angel, informal investor, angel funder, private investor, or seed investor) is an individual who provides capital for a business start-up, usually in exchange for convertible debt or ownership equity. Angel investors usually give support to start-ups at the initial moments (where risks of the start-ups failing are relatively high) and when most investors are not prepared to back them. A small but increasing number of angel investors invest online through equity crowdfunding or organize themselves into angel groups or angel networks to share investment capital, as well as to provide advice to their portfolio companies. Over the last 50 years, the number of angel investors has greatly increased.

Etymology and origin

The application of the term "angel" originally comes from Broadway theater, where it was used to describe wealthy individuals who provided money for theatrical productions that would otherwise have had to shut down. In 1978, William Wetzel, a then-professor at the University of New Hampshire and founder of its Center for Venture Research, completed a pioneering study on how entrepreneurs raised seed capital in the US. He began using the term "angel" to describe the investors who supported them. A similar term, "patron", is commonly used in arts.

Angel investors are often retired entrepreneurs or executives, who may be interested in angel investing for reasons that go beyond pure monetary return. These include wanting to keep abreast of current developments in a particular business arena, mentoring another generation of entrepreneurs, and making use of their experience and networks on a less than full-time basis. Because innovations tend to be produced by outsiders and founders in startups, rather than existing organizations, angel investors provide (in addition to funds) feedback, advice and contacts. Because there are no public exchanges listing their securities, private companies meet angel investors in several ways, including referrals from the investors' trusted sources and other business contacts; at investor conferences and symposia; and at meetings organized by groups of angels where companies pitch directly to investor in face-to-face meetings.

According to the Center for Venture Research, there were 258,000 active angel investors in the U.S. in 2007. According to literature reviewed by the US Small Business Administration, the number of individuals in the US who made an angel investment between 2001 and 2003 is between 300,000 and 600,000. In the late 1980s, angels started to coalesce into informal groups with the goal of sharing deal flow and due diligence work, and pooling their funds to make larger investments. Angel groups are generally local organizations made up of 10 to 150 accredited investors interested in early-stage investing. In 1996 there were about 10 angel groups in the United States. There were over 200 as of 2006.

Source and extent of funding

Angels typically invest their own funds, unlike venture capitalists, who manage the pooled money of others in a professionally managed fund. Although typically reflecting the investment judgment of an individual, the actual entity that provides the funding may be a trust, business, limited liability company, investment fund, or other vehicle. A Harvard report by William R. Kerr, Josh Lerner, and Antoinette Schoar provides evidence that angel-funded startups are more likely to succeed than companies that rely on other forms of initial financing. The paper by Kerr et al., found "that angel funding is positively correlated with higher survival, additional fundraising outside the angel group, and faster growth measured through growth in web site traffic".

Angel capital fills the gap in seed funding between "friends and family" and more robust start-up financing through formal venture capital. Although it is usually difficult to raise more than a few hundred thousand dollars from friends and family, most traditional venture capital funds are usually not able to make or evaluate small investments under US$1–2 million. On an annual basis, the combined value of all angel investments in the US almost reaches the combined value of all US venture capital funds, while angel investors invest in more than 60 times as many companies as venture capital firms (US$20.1 billion vs. $23.26 billion in the US in 2010, into 61,900 companies vs. 1,012 companies).

There is no "set amount" for angel investors; investments can range from a few thousand to a few million dollars. In a large shift from 2009, in 2010 healthcare/medical accounted for the largest share of angel investments, with 30% of total angel investments (vs. 17% in 2009), followed by software (16% vs. 19% in 2007), biotech (15% vs. 8% in 2009), industrial/energy (8% vs. 17% in 2009), retail (5% vs. 8% in 2009) and IT services (5%). While more readily available than venture financing, angel investment is still extremely difficult to raise. However some new models are developing that are trying to make this easier.

Much like other forms of private equity, the angel investment decision-making has been shown to suffer from cognitive biases such as illusion of control and overconfidence.

Source Wikipedia